2026 · Book · Koleksi Perpustakaan
Los principios de gestión empresarial y la concepción jurídica de la empresa son dos aspectos cruciales para cualquier negocio exitoso. Mientras que los principios de la gestión empresarial se centran en el logro de los objetivos organizacionales mediante una planificación, organización y dirección eficaces, la concepción jurídica de la empresa se ocupa de los requisitos y regulaciones legales que las empresas deben cumplir. Comprender la intersección entre estas dos áreas es esencial para que cualquier propietario o gerente de negocio garantice el éxito de su empresa. En esta obra exploraremos los principios de la gestión empresarial, la concepción jurídica de la empresa y cómo se interrelacionan en su contenido. La gestión empresarial eficaz es esencial para lograr los objetivos organizacionales, maximizar las ganancias y mantener una ventaja competitiva. Los principios de la gestión empresarial incluyen la planificación, la organización y el liderazgo. La planificación implica definir objetivos, identificar recursos y crear estrategias para alcanzar las metas. Organizar implica crear estructuras organizativas, delegar responsabilidades y establecer canales de comunicación. Liderar implica motivar a los empleados, resolver conflictos y fomentar el trabajo en equipo. Estos tres principios son interdependientes y deben trabajar juntos para garantizar el éxito de cualquier negocio. Debiendo actuar de forma ética y apegado a derecho para su próspera gestión.
2026 · Book · Koleksi Perpustakaan
El libro es una obra completa que examina la integración vital de la dirección estratégica y la gestión del cambio. El primer capítulo argumenta que el cambio estratégico es un componente crucial de la dirección estratégica, destacando la necesidad de anticipar y adaptarse a las fluctuaciones en el entorno de negocio. El segundo capítulo presenta la dirección estratégica como un modelo de cambio, subrayando la importancia de alinear la estrategia con la visión y los objetivos de la empresa para impulsar el cambio efectivo. El capítulo final analiza las competencias esenciales necesarias para la dirección estratégica, enfatizando en habilidades como el liderazgo, la toma de decisiones informada y la gestión de la incertidumbre. Esta obra es una guía esencial para aquellos que buscan comprender y aplicar efectivamente la gestión del cambio en un marco estratégico.
2026 · Book · Koleksi Perpustakaan
El entorno empresarial permite analizar los factores exógenos y endógenos que influyen en la empresa y la actividad en la que se desenvuelve en el sector industrial, razón por la cual es necesario identificar los elementos del macro y micro entorno que inciden de forma positiva o negativa en la gestión empresarial. En ese sentido el ámbito legal es uno de los factores elementales que el Empresario debe considerar. El entorno empresarial y el derecho laboral son dos aspectos esenciales de la economía moderna que están estrechamente interconectados. El entorno empresarial se refiere a los factores externos que influyen en las operaciones de una organización, mientras que la legislación laboral regula la relación entre empleadores y empleados. Esta obra proporcionará una visión general del entorno empresarial y el derecho laboral, así como analizará los elementos necesarios para actuar de forma ética y legal en la gestión empresarial. El entorno empresarial está determinado por varios factores políticos, económicos, sociales, tecnológicos, ecológicos y legales que marcan el campo de acción de la gestión empresarial. Más aún en ámbitos de derecho laboral, los aspectos legales que intervienen en la relación entre el empleador y el empleado deben gestionarse conforme lo dictamina la normativa vigente, salvaguardando derechos y verificando el cumplimiento de obligaciones, pues el impacto del entorno empresarial en las organizaciones y sus operaciones puede ser significativo.
2026 · Book · Koleksi Perpustakaan
Descubrir qué factores motivan e influyen en la actividad emprendedora es un tema de gran interés para investigadores, formuladores de política socioeconómica, académicos y para las personas en general. A lo largo de este libro, los autores nos relatan de forma amena y comprensible cómo nuestro entorno cercano y lejano forma una serie de valores, actitudes y creencias que predisponen o no al individuo a emprender. Un libro que sin duda va a enriquecer nuestro espíritu emprendedor, dando respuesta a preguntas que alguna vez nos hemos planteado en torno a las personas que toman la gran decisión de crear sus propios negocios.
2026 · Book · Koleksi Perpustakaan
This book uses a balanced blend of frameworks and illustrations to teach you how to tackle the challenge of driving performance into the future. Kim Warren takes special care with this new textbook, Building Strategy and Performance, to ensure that it delivers instruction on how to deliver strategy powerfully over a sustained period of time. This book helps you to show your students where the levers are that they can control and how to choose what to do, when, and how much to achieve their specific goals. This book effectively outlines the dynamics of strategy, how one drives performance - past, today and into the future. It shows what causes performance to improve or deteriorate and what your students can do to change this trajectory for the better. But don't take our word for it, review the book now to see if it can help you to deliver the kind of tactical strategy course you desire for your students.
2026 · Book · Koleksi Perpustakaan
Lean thinking, as well as associated processes and tools, have involved into a ubiquitous perspective for improving systems particularly in the manufacturing arena. With application experience has come an understanding of the boundaries of lean capabilities and the benefits of getting beyond these boundaries to further improve performance. Discrete event simulation is recognized as one beyond-the-boundaries of lean technique. Thus, the fundamental goal of this text is to show how discrete event simulation can be used in addition to lean thinking to achieve greater benefits in system improvement than with lean alone. Realizing this goal requires learning the problems that simulation solves as well as the methods required to solve them. The problems that simulation solves are captured in a collection of case studies. These studies serve as metaphors for industrial problems that are commonly addressed using lean and simulation.
2026 · Book · Koleksi Perpustakaan
This book is intended to be a practical guide to explore how to facilitate change within organizations adopting an Organization Development approach. It was developed for teaching undergraduate students who are still learning about organizations and their dynamics. It provides an introduction to Organization Development, focusing in the process to facilitate organizational change and in the values and skills connected with the Organization Development approach. Besides learning what is Organization Development and how it facilitates organizational change, content and activities in this book also aim to help students develop problem-solving skills, system-thinking, teamwork and the ability to communicate effectively and support change.
2026 · Book · Koleksi Perpustakaan
This textbook, written by Dr. Kris Purzycki, is used in UW-Green Bay's Professional Writing for Business Majors (Writing Foundations 200).
2026 · Book · Koleksi Perpustakaan
The book "Introductory Business Statistics" by Thomas K. Tiemann explores the basic ideas behind statistics, such as populations, samples, the difference between data and information, and most importantly sampling distributions. The author covers topics including descriptive statistics and frequency distributions, normal and t-distributions, hypothesis testing, t-tests, f-tests, analysis of variance, non-parametric tests, and regression basics. Using real-world examples throughout the text, the author hopes to help students understand how statistics works, not just how to "get the right number."
2026 · Book · Koleksi Perpustakaan
This chapter’s objective is to raise interesting tax ethics issues in practical contexts. There are 42 notes and questions to prompt and guide discussions, and primary source materials to inform the discussions (e.g., cases, IRC provisions, and Circular 230 excerpts).
2026 · Book · Koleksi Perpustakaan
The 3-Circle model was developed over the past several years, initially in strategic planning for a university graduate program and in an executive MBA course designed to integrate the concepts of marketing and competitive strategy. Over the course of time, the 3-Circle model has been successfully used by hundreds of organizations throughout the world in establishing and growing their market positions. Many of the case examples in this book demonstrating applications of the 3-Circle model applications are from executives who have attended executive education training at the University of Notre Dame. The development of competitive strategy is difficult because there are a lot of moving parts, as well as hundreds of frameworks, that might potentially guide the effort. Executives appreciate how the 3-Circle model simplifies the integration of customer, firm, and competitor analysis to generate growth strategies. It also provides a common language and process for understanding and explaining competitive advantage and for identifying profitable growth strategy.
2026 · Book · Koleksi Perpustakaan
The Power of Selling is the perfect textbook to teach students about the proven process of selling. More important, it teaches students how to apply the tenets of selling to how to sell themselves and get the job they want, with the same process professional sales people learn (or brush up) on their own selling skills. What makes someone successful in sales? Are great sales people born or made? Is there one magic selling process, or does the process change based on the business‚ or the customer? How can the selling process really come alive for students in the classroom? How do students learn how to sell for life, not just for a course? The Power of Selling by Kim Richmond answers these questions and makes the principles of selling come alive. Kim looks at the topic of selling through a different lens, and provides inspiration and ideas. The Power of Selling provides an exciting and interactive experience for both professors and students through the use of 4 unique elements: 1. Content The content is based on the core selling tenets so instructors will find the familiar principles of selling. In addition, the impact of Sales 2.0 is addressed at every stage including how to use interactive tools such as Twitter, LinkedIn, Facebook, blogs, and wikis effectively. 2. Selling U: The last section of each chapter is called Selling U. It applies the concepts covered in the chapter to a student's job search. Selling U topics include how to think about yourself as a brand, how to create a powerful cover letter and resume, how to create your personal elevator pitch, how to use networking and informational interviews to get the word out about your brand, how to prepare and dress for an interview, and how to negotiate and accept the right job offer. What makes The Power of Selling different is that Selling U is integrated into every chapter, which makes this text the ultimate guide to selling yourself. 3. Video Resources:Videos are used throughout the book. Additional videos that are not included in the text are available for instructor use. Here are videos that are available: … Video Ride-alongs — One of the best ways to learn about sales is by going on ride-alongs. So every chapter starts with an exclusive feature called a Video Ride-along. These short videos feature seven different sales professionals — one that starts each chapter. Each one talks about how he or she applies one of the key concepts covered in the chapter in their job. These videos are designed to be ”virtual ride-alongs“ so the students can actually feel as though they are getting insights first hand from selling professionals. … Over 50 videos are included featuring the sales professionals who are highlighted in the Video Ride-alongs. About half of the videos are used in the textbook. The balance are available for instructor use. Several are included in Video Learning Segments (see below). These videos are excellent resources for use in the classroom, exercises, and assignments. … Video Learning Segments In addition to the traditional supplements of Instructor Manual, PowerPoints, and Test Bank, there are also Video Learning Segments. These are PowerPoint slides embedded with videos designed to supplement the course PowerPoints and focus on one concept, like an ethical dilemma, pre-call preparation, or effective presentations, how to use email effectively. Each segment includes slides, videos, discussion questions, or exercises. 4. The Power of Selling LinkedIn Group. This group was created on LinkedIn.com expressly as a resource for the faculty and students who use this textbook. The group includes sales professionals from across the country and from different industries. This is a great tool for faculty and students alike to network, participate in discussions, ask questions, and connect with ”real world“ selling professionals. Kim Richmond's The Power of Selling is a fresh, interactive, and applied textbook intended for all introductory and sales, selling and salesmanship courses. If you're ready to prepare your ”students of selling“ for all that lies ahead in their professional career—you're ready for this book. Check it out.
2026 · Book · Koleksi Perpustakaan
This textbook introduces students to the principles of effective data visualization and how to use visualization techniques to effectively communicate information and insights. Additionally, it shares presentation strategies to address communication gaps that could arise if the visualized data does not have the proper context and labeling. Students will learn how to select appropriate chart types and design effective visualizations that clearly convey data patterns and trends, to support data-driven decisions. The textbook also covers best practices for labeling, scaling, and annotating visualizations, as well as techniques for avoiding common pitfalls and biases in data visualization. Through hands-on exercises and projects, students will have the opportunity to practice creating a variety of visualizations using tools such as Excel, Power Business Intelligence (BI) and several problem-solving tools like Ishikawa, SWOT, PEST/LE, decision tree and more. Students will be able to process, analyze and visualize data to evaluate patterns and trends, and learn ways to communicate more effectively regardless of the setting or the type of audience.
2026 · Book · Koleksi Perpustakaan
The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many—from pharmaceuticals to aircraft to computers—have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies, and students need to possess an understanding of the impact of global strategies on a business. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent, and de Kluyver's Fundamentals of Global Strategy can help you illuminate these facts to your students. Fundamentals of Global Strategy poses the following questions for your students to analyze: What markets and/or regions should a company compete in and why? To what degree can and should products and services be standardized? Is it advantageous to adopt a more or less uniform market positioning worldwide? What value-added activities should it keep in-house, outsource, or relocate for competitive advantage? How can competitive responses be most effectively coordinated on a global basis?
2026 · Book · Koleksi Perpustakaan
This text is intended for a one semester calculus course for business students with the equivalent of a college algebra prerequisite. Rather than being a three-semester engineering calculus course that has been watered down to fit into one semester it is designed for the business students.
2026 · Book · Koleksi Perpustakaan
This Intellectual Property Supplement from eLangdell Press contains the text of federal laws and regulations in the area of copyright, trademarks and patents. The editors have endeavored to gather all relevant laws, rules and regulations. This collection is intended to be used primarily as a statutory supplement for law students and legal scholars in academic settings, although practitioners in this area of law will also find it useful. This volume, Volume III: Trademark Statutory Law contains Chapter 22 of Title 15 of the United States Code as it appears on the most current edition available on the U.S. Government website FDSYS. Updates to the U.S. Code not yet found in the FDSYS published editions can be found in the United States House of Representatives Office of Law Revision Counsel's Classification Tables. Some formatting modification has been performed to better accommodate electronic readers.
2026 · Book · Koleksi Perpustakaan
El libro de investigación contiene informe sistematizado sobre la influencia de los tics en beneficio del sector gastronómico de la ciudad de Huánuco, cuyos resultados pueden producir un cambio significativo en el uso tecnologías de la información. Tuvo como objetivo determinar el grado de influencia de las tecnologías de la información y la comunicación en el desempeño laboral de las Pymes más reconocidas del sector gastronómico de la ciudad de Huánuco. El método aplicado tuvo como finalidad profundizar en el análisis e interpretación de los resultados. donde se utilizó el diseño no experimental, con un nivel explicativo correlacional descriptivo, se trabajó con una muestra de 50 trabajadores de Pymes del sector gastronomía, seleccionados por el tipo de muestreo por selección intencional a los que se les aplicó un cuestionario. Para estimar las estadísticas se utilizó estadística descriptiva e inferencial y para contrastar las hipótesis se aplicó la prueba de correlación. Con un resultado de P = 0.00, entre 0.00 y 0.19 en la escala Rho de Spearman. Se concluye, las Tecnologías de la Información y de la Comunicación ayuda en el desempeño laboral de las Pymes en el sector gastronómico en la ciudad de Huánuco.
2026 · Book · Koleksi Perpustakaan
This textbook provides context and essential concepts across the entire range of legal issues with whichmanagers and business executives must grapple. The text provides the vocabulary and legal acumennecessary for businesspeople to talk in an educated way to their customers, employees, suppliers,government officials—and to their own lawyers. Traditional publishers often create confusion among customers in the text selection process by offering ahuge array of publications. Once a text is selected, customers might still have to customize the text to meettheir needs. For example, publishers usually offer books that include either case summaries or excerptedcases, but some instructors prefer to combine case summaries with a few excerpted cases so that studentscan experience reading original material. Likewise, the manner in which most conventional textsincorporate video is cumbersome because the videos are contained in a separate library, which makesaccess more complicating for instructors and students.
2026 · Book · Koleksi Perpustakaan
This textbook is an introduction to the tourism and hospitality industry in British Columbia, and is written with a first year college and university audience in mind. It is a collaborative work with input from educators, industry leaders, employers, and past graduates of BC’s tourism and hospitality management programs. All chapters have been reviewed by experts in the field. Each chapter is organized thematically moving from a global, then national, and finally provincial context. Chapters contain "Spotlight On" boxes that highlight an organization, business, or other key component and "Take a Closer Look" features that encourage further reading on particular subjects. There are also interactive H5P activities throughout the book. And key terms, exercises and case studies can be found at the end of each chapter.
2026 · Book · Koleksi Perpustakaan
Welcome to trademark law. This introductory chapter has three purposes. First, it outlines some basics of trademark law at a very high level of generality. Second, it outlines some traditional arguments for the protection of trademark rights. Finally, it introduces some issues that complicate the development and application of trademark law.
