Abstrak
Focuses on the major dcisions that marketing managers and top management in their efforts to harmonize the organization's objectives, capabilities, and resources with marketplace needs and opportunities.
Kata kunci
Business & Economics
BookOpen AccessTerbit 2026Versi 1
Marketing Management
Informasi bibliografis
| Identifier OAI | oai:ais:library-item:8192 |
|---|---|
| Jenis dokumen | Book |
| Bahasa | en |
| Koleksi | Koleksi Perpustakaan |
| dc.subject | Business & Economics |
| dc.type | Book |
| dc.rights.access | OPEN_ACCESS |
| dc.date.issued | 2026-01-08 |
Versi dan riwayat publik
- Versi 1Marketing Management2026 · oai:ais:library-item:8192